Cookie consent for SaaS web apps

Saas web apps almost always run cookies that need consent: analytics, advertising pixels, embedded tools, and third-party apps. CookieBastion handles the banner, the blocking, and the cookie inventory so consent is real, not just displayed.

The cookies SaaS web apps typically set

Google Analytics or a similar measurement tool, one or more advertising pixels, a chat or booking widget, and embeds like maps, videos, or review widgets. Each of these can set identifiers that require opt-in consent in the EU and UK, and several trigger opt-out duties under US state laws.

What the rules require

Non-essential scripts must wait for consent before running, refusing must be as easy as accepting, the choice must be remembered, and visitors need an accurate description of what is set. For US visitors, a working opt-out and respect for Global Privacy Control cover the state-law side.

How CookieBastion handles it

CookieBastion is developer-first, with a consent management API that React and Next.js apps can gate components and scripts on. Start with a free consent audit: a scan of your live site that lists every cookie and script and shows exactly what fires before consent today.